Why Consider ReDefined Real Estate?

We focus on problem-solving, not selling. From the first phone call, we will listen to your goals and offer real, honest solutions. Then, we will work with you to achieve them.

Flexible, Fair Pricing

We customize our commission to fit your specific situation. Every real estate transaction is unique, and we have a listing plan to fit any situation. The goal is to find a win-win with every home seller.  

We offer percentage-based or flat-rate pricing. Our percentage-based listing plans range from 1% to 6%, with our most popular listing package priced at 2.5%.

We have a listing plan specifically designed for sale by owners. This option is perfect for sellers who have found a buyer for their home but want guidance from contract to closing.

Our listing plans are affordable, only payable upon home closure, and include professional assistance throughout the transaction.

Marketing Preview

We show home sellers the marketing materials for their homes before they sign a listing contract. They can view marketing images, read advertising copy, preview any other marketing materials, and walk away if they disapprove.

Short-Term Contracts

Our listing contracts are only 30 days, so home sellers are never locked in long-term. If their home is not under contract within 30 days, the seller can sign a new 30-day contract or hire a different real estate agent.

St. Louis Local and Independent

We are proudly located in St. Louis and independently owned. Our clients get the one-on-one attention they deserve. We are flexible and avoid company bureaucracy. We make fast decisions, making for a more simple home-selling experience.

We are licensed, regulated, and insured like larger companies, and we have the same tools—plus a few that they don’t.

Finding a Buyer

The first goal of selling a home is to find the right buyer. We look at each home as a marketing project and work with the seller to create a custom marketing plan.

Premium Marketing

Marketing homes for sale is our passion. Every home we list receives a complete marketing analysis. We partner with Added Exposure for professional photography/videography and well-written copy. Every marketing piece is custom and designed using the best available software by a Certified Google Digital Marker. We market homes with the MLS, internet websites, social media, mailings, signage, open houses, networking events, and more.

Contract to Closing Guidance

As important as marketing is, sometimes the most challenging part of a real estate transaction occurs after a buyer is under contract. We ensure home sellers know what to expect from contract to closing and guide them through this process. We guide our clients through the inspection, financing, appraisal, and title process.

Knowledgeable, Experienced, and Friendly Agents

ReDefined Real Estate agents possess more knowledge, experience, and professionalism than average agents. We prioritize problem-solving over sales pitches.

Responsive

Unresponsive real estate agents make selling a home challenging. We answer phone calls, reply to emails, and respond to texts promptly. We address inquiries quickly.

Communication

We keep home sellers fully informed throughout the entire process. We leverage technology to facilitate clear communication. We never transfer clients from department to department for the answer to a simple question. Our clients always know who to contact if a question or concern arises.

Simplified Process

Selling a home can be complicated, stressful, and frustrating. We simplify the process, reduce stress, and make it enjoyable. Our knowledge, experience, systems, affiliate relationships, and technology create a positive home-selling experience.

No Sales Pressure

Feel free to call us anytime at 314-221-8456. We’ll have a friendly and informative conversation. We promise that if you contact us about selling your home, we won’t overwhelm you with follow-up calls, texts, or emails. We don’t use sleazy, hard-sell tactics. Our goal is to help you, not to harass you.